Detach: Coconut Beverage

Active Hydration

A perfect fusion of flavor and function with this all-natural non-GMO plant-sourced hydration drink. 3 light and refreshing flavors + a nutrition boost with tailored amino acids (protein building blocks) to help unleash your best everyday!

Your Best Game

Our products are designed to go beyond basic hydration and help you be the best in your practice, every time. We balance between science and good nutrition to ensure the results you get are sustainable and good for your body.

No Compromises

Detach Brands is about achieving your best and doing so without compromising what is good for you or the environment. We spent years to bring the right formula to you while doing so in a natural, transparently sourced footprint.


Certified Products:


detach is a light and refreshing active lifestyle drink with functional benefits that will help unleash your best everyday. All our great tasting flavors use clean, minimal and real ingredients that are:


My name is Stathy and I have been an avid as well as a successful competitive athlete for all of my adult life. Through my endeavors as a national track cycling champion and multiple state cycling champion, achieving a high degree of performance was important. Fortunately, this led to my other passions in physiology, biology, and the mechanics of how the human body, brain, and spirit tick. For the better part of a decade, I’ve been formulating performance drinks on my own to support my endeavors. In my pursuit of success, my biggest lessons have been to stay focused and calm, yet intense and that even more important than winning was doing so in a sustainable and healthful fashion.

The Detach® movement was born from a combination of events. First, collaborating with my wife coming into her own healthy endeavors and searching for something to support her newly found Yoga practice. Second, getting the news that my father was diagnosed with Alzheimer's, accelerated by a highly stressful environment. Lastly, a move to California and spending time with a close friend who was an Olympic athlete and now struggling to maintain a normal lifestyle with a rare diagnosis of colitis. The events created the catalyst for my own evolution to get back to my roots and help others evolve in their own practice while doing so in a sustainable and healthful fashion.

Detach® is not just about being physically healthy but being healthy in your heart, mind, body and soul with no-compromises. The Detach® brand is an evolution, not just a physical evolution but a holistic one to help you find your path to courage, happiness, healthiness and enlightenment.

Stathis Touloumis, Founder of Detach



It is our goal to support and contribute to the community. We give a portion of all profit to charitable organizations with values similar to ours.

Detach Brands is a privately held company based just outside of San Francisco, California. It began in June 2013 with the brand and product conceptualization which started in Chicago. Detach products are designed first and foremost to be a healthy alternative to traditional sports and functional beverages. Detach will launch its first product in the first quarter of 2017 called Coconut+. The product will initially be distributed solely through Amazon and direct to select retailers. The product foundational ingredients are all organic and have some added non-GMO amino acids for functional benefits that are scientifically shown to improve high-intensity exercise. The aminos are commonly marketed as vasodilators (Citrulline), Neutropics (L-Theanine) and Energy Enhancers (Beta Alanine). There will be a single flavor available that is a lemon/lime infused beverage with just the right hint of coconut.

Detach Brands is a privately held company based just outside of San Francisco, California. It began in June 2013 with the brand and product conceptualization which started in Chicago. Primary objectives for Detach are:

  • Design products to be a healthy alternative to traditional sports and functional beverages.
  • Design products that have proven benefits to you and your game.
  • Support community efforts that improve the quality of life, especially for those in need. A portion of all proceeds will be donated to charitable causes.

I hate the flavor of coconut water, is that what Detach Coconut+ tastes like?

Answer: NO! In many of our taste studies, consumers who did not like coconut water loved Detach Coconut+.

Why is the product not cold pressed?

Answer: There is still much uncertainty as to how healthy cold pressed beverages can be when going through distribution to stores. There have been many cases of recalls and even FDA lawsuits due to the unsanitary outcome of cold pressed beverages. Given one of our primary goals to provide healthy and sustainable products, our preference was not to risk our customers health in this way for a marketing trend to help accelerate sales. We will continue to explore ways to deliver high quality products in ways that does not fundamentally risk our customers health.

Is it wholly organic?

Answer: Most of the core ingredients are organic. Because we add amino acids (protein building blocks) to the product it technically can’t be certified organic. The aminos are non-GMO, 100% pure pharmaceutical grade sourced with no fillers or additional ingredients. All of the other ingredients are organically certified and sourced.

About Us : 

Established in 2010, The Paleo Foundation was first organized for the purpose of improving the tolerability of the paleo diet, and to help adherents easily identify products that met its basic tenets.  Since then, thousands of products have been certified through the Certified Paleo, Keto Certified, and lab -tested Grain-Free Gluten-Free certification programs.



100% of  Paleo Foundation revenue is generated through certifications.  We do not accept donations, corporate sponsorships, or financially benefit from the sales of any certified products, product giveaways, or partnerships with industry contacts or retailers for the purpose of maintaining the integrity of an impartial certification standard. 

Certified Paleo logo Certified Paleo:

Each certification program has a different set of standards.  Certified Paleo is the Paleo Foundation’s first, most popular, and highest level of certification for Paleo-compliant products.  Certified Paleo Products are products that contain Paleo ingredients, but may have some 21st-century processing or packaging methods allowing for shelf stability.


Grain Free Gluten Free Certified LogoGrain-Free Gluten-Free: 

Grain Free Gluten Free Certified products are gluten-free and do not contain any grains of gliadin competitive residues.  All Grain-Free Gluten-Free products have undergone two rounds of audits, including lab tests, and a final review to become approved for the Grain-free Gluten-free Certified Program. 



Keto Certified LogoKeto Certified: 

The ketogenic diet is a restrictive, demanding diet that can be difficult to maintain, and tolerability of the ketogenic diet is the single most important factor limiting individual acceptance for initiation.  Therefore, improving the tolerability of the ketogenic diet is crucial to preventing diet discontinuation, warranting further investigation into methods for improving palatability, improving the availability and convenience of foods that are compliant with the ketogenic diet, as well as addressing cultural and social acceptance.

The Keto Diet product market may be in a unique position to improve tolerability, especially in social and cultural environments that typically feature carbohydrate-rich “special occasion” types of foods. In 2016, the Paleo Foundation launched the world's first Keto Certified program for products with standards that were developed for adherence to a classical ketogenic diet.