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Muffin Else

MuffinElse is a Texas-based family owned business. Like you, we just love muffins. However, eating muffins and keeping a healthy and active lifestyle often do not go together.

We set on a mission to create a muffin that you can make quickly (in less than 2 minutes) yet without compromising on the quality of the ingredients… After months of research, our muffins came to life – a healthy and yummy muffin, that is Paleo, soy free, dairy free, in which every ingredient has been carefully selected, and it takes less than 2 minutes to prepare.

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About the Brand

Keeping a Paleo diet is a challenge. Even more when trying to make meal plans for a family and survive throughout the day without falling for the temptations that are all around. After trying everything on the market, Shira decided to give it a try and make her own special treat. During the process of trial and error she suddenly realized she just came up with a whole new type of Paleo treat!

And so MuffinElse was born. After a year of eating a lot (!!) of Paleo muffins while perfecting the formula, MuffinElse was ready to be introduced to the world. MuffinElse is a Texas-based family owned business with a mission – to enable people to indulge in a healthy way – by creating a healthy snack that you can prepare quickly yet without compromising on the quality of the ingredients. MuffinElse paleo muffins are soy free, dairy free and grain free and it takes less than 2 minutes to prepare.


How much water should I add to the mix?
  • The recommended amount is about 4 measuring tablespoons or 1/4 measuring cup of water. Note that the resulting texture may vary based on the amount of water you use, your microwave power or the coffee mug. We recommend that you note to yourself the amount of water you use when making your first muffin. If the outcome is too moist, then just use a little less water with your next muffin, or microwave for an extra 5-10 seconds. If it’s too dry, add a little bit of water. In any case, we promise that the muffin will always taste heavenly.
What size coffee mug should I use?
  • We recommend using a 13-15oz mug. When heated in the microwave, the batter rises to about 3 times the original height and then settles down into a yummy muffin. Using a large enough coffee mug will ensure nothing spills out in the process.
Does it matter if the water is cold, warm, or hot?
  • Nope. It works just fine with tap water.
My muffins don't come out exactly like yours, what should I do?
  • There are 3 things you can do to improve the muffin’s texture. If your muffins are too moist, you may try either of the three (but not all together) Change the amount of water – use a bit less water for a dryer texture Change the microwave duration – microwave for an extra 5-10 seconds for a bit of extra fluffiness Change the size of coffee mug – a wider mug will make a dryer texture.
Does your products contain nuts?
  • Yes, all of our muffins use almond flour and coconut flour. Additionally you will find walnuts in the Nutty Maple and pecans in the Pecan Clover.
Does your product contain gluten?
  • We use ingredients that are naturally gluten free. However at this point our products are not gluten free certified.