The New Primal Meat Snacks & Condiments

We’ve taken the gas station out of jerky and meat snacks, leaving only the highest quality ingredients. All of our products are certified gluten-free, certified paleo, and made with the highest quality ingredients possible. Free of antibiotics, added hormones, GMOs, or soy: The New Primal Certified Paleo Meat Snacks is a line of grab-and-go protein options you can feel good about. Your quest for the unicorn of mid-day treats ends here.

Whether you’re looking for a tasty treat on the go, healthful additions for school lunches, pre and post workout fuel, or an option when late-night hunger strikes that only feels guilty, we’ve got you covered. Here to fuel your life’s adventures, wherever they may take you.

Sea Salt & Pepper Beef Jerky

The first of all our products started with a fool-proof recipe: use the highest quality meat and enhance it ever so slightly. We take grass-fed, grass finished beef and infuse it with onion, pepper, ginger and just a touch of sweetness from hints of pineapple and honey. With just 90 calories and 12 grams of protein per serving it’s the perfect, flavor-packed, protein snack.

Ginger & Honey Turkey Jerky

This isn’t your traditional thanksgiving turkey. Moist, flavorful, and of course all natural and free-range. This addictive snack incorporates flavors from garlic, onion, ginger, and paprika. Yet still only has 70 calories and a whopping 12 grams of protein per serving.

Honey & Cayenne Beef Jerky

Our grass-fed, grass finished beef packs a punch in this variety with heat from cayenne and jalapeño peppers. Complemented by our favorite notes from the classic recipe of onion, pepper, ginger, a hint of sweetness, 12 grams of protein and 90 calories per serving – this pack is sure to satisfy.

Date & Rosemary Chicken Jerky

Brace yourself … chicken is about to become your new favorite snack. This time we’ve brought our product line to a whole new level of sophistication by infusing free range chicken with the sweetness of dates, complimented by a subtle hint of rosemary.

Classic Grass-fed Beef Stick

Grass-fed, grass-finished beef mixed with onion, pepper, ginger, and a hint a of sweetness from pineapple and honey.  The same delicious taste and quality of our classic jerky, formed into an easy to eat stick with 6g grams of protein and just 90 calories each.

Lightly Peppered Turkey Meat Stick

Just when you thought it couldn’t get any better than tender, healthy, turkey jerky. We made it into a stick! The flavors you love from garlic, onion, ginger, and paprika now packed into an even more portable snack with just 7g gramsof protein and just 50 calories in each one.

Spicy Grassfed Beef Stick

Love heat? Then this grass-fed, grass-finished beef stick is for you. Our spicy variety is low in calories and sodium but high in protein and flavor with bits of real jalapeño in each bite. With 6 grams of protein and just 90 calories, each stick will keep you and your tastebuds satisfied all day long.

Uncured Bacon Sticks

Mmm bacon. Better yet, healthy bacon! Naturally raised pork, smoked uncured bacon, and flavors from maple syrup, sea salt, and the bite of garlic and black pepper blend together perfectly in this savory stick. Breakfast, lunch, and dinner? When there’s 6 grams of protein and only 100 calories per stick you can go right ahead and eat bacon all day.

BBQ Pork Stick

Barbecue on the go with 6 grams of protein and just 100 calories per stick. Smoky, peppery, sweet, robust, and healthy; our naturally raised and minimally processed pork is upgraded with notes of chipotle, coriander, garlic, and nutmeg.

Habanero Pineapple Beef Stick

Red and habanero peppers bring the heat to our 100% grass-fed beef rounded out with flavors of garlic, onion, and sweet pineapple. These sticks are bold, spicy, sweet, and satisfying with 6 grams of protein and only 100 calories per stick.

Cilantro Lime Turkey Stick

This spin on our all natural, free-range turkey stick wakes up your tastebuds with the addition of lime juice, cilantro, parsley, and chili pepper. With 7g of protein and 50 calories per serving, this flavor packed protein snack will keep you full until dinnertime.

Snack Mates - Classic Turkey Sticks

Give the mini version of you, a mini version of your favorite snack. With 8 grams of protein and only 1 gram of sugar per serving you can feel good about what’s in their lunch box. Each bag contains 5 individually wrapped sticks – perfect for every day of the school week.

Snack Mates - Classic Beef Sticks

Give the mini version of you, a mini version of your favorite snack. With 6 grams of protein and only 1 gram of sugar per serving you can feel good about what’s in their lunch box. Each bag contains 5 individually wrapped sticks – perfect for every day of the school week.

Snack Mates - Chicken & Maple

Give the mini version of you, a mini version of your favorite snack. With 7 grams of protein and only 1 gram of sugar per serving you can feel good about what’s in their lunch box. Each bag contains 5 individually wrapped sticks – perfect for every day of the school week.

Soak. Fire. Feast. - Classic Marinade

Need a secret weapon in the kitchen or for your next cookout? Made with garlic, onion, smoked sea salt, and ginger – our classic marinade is ready to kickstart your next meal. Use it on chicken, beef, fish or veggies and discover what turns a meal from just okay to unbelievable. Picnics, cookouts, lunch or dinner – our classic marinade is perfect for every meal.

Soak. Fire. Feast. - Citrus Herb Marinade

Are you ready to elevate your cuisine to the next level? Then our delicious and nutritious citrus herb marinade is your new best friend. Thanks to this little recipe miracle, your meals will be healthy and delicious without all the hassle of additional prep time. Boost your proteins and veggies with flavors of pineapple, lemon, ginger, thyme, and oregano. And don’t be surprised when your guests start asking for your ‘secret’ recipe.

Soak. Fire. Feast. - Spicy Marinade

It’s time to spice up your menu, and there’s no better way to do so than with our spicy marinade and cooking sauce. Don’t let your meals just be ordinary – make them extraordinary with a splash of chili pepper, cayenne pepper, white pepper, black pepper, and garlic. With our marinades there’s no need to measure and prep, just pour and cook. And if you like it a little spicier, just add a touch more. It’s that easy. No more bland and boring meals; you’ve got The New Primal as your own personal sous chef.

BBQ Beef Thins

Sometimes, the need to crunch just can’t be ignored. At The New Primal, the crispy meat conundrum gnawed at us for years. Tenacious in our pursuit to go beyond burnt bacon, we schemed, cooked, and tested like mad snack scientists. We finally got it, and there’s literally nothing else like it. Our brand new Beef Thins have the tempting look of jerky and the satisfying crunch of a chip, and are made from 100% grass-fed beef free of antibiotics and added hormones. Perhaps the most innovative morsel in your on-the-go snack stash, each handy bag serves up 13 grams of protein and is Whole30-Approved, Certified Paleo, and Certified Gluten-Free. With simple flavors like BBQ and crafted, of course, from a short list of simple ingredients – our Beef Thins perfectly complete the convenient-crunchy-craveable healthy treat trifecta.

Sea Salt Beef Thins

Sometimes, the need to crunch just can’t be ignored. At The New Primal, the crispy meat conundrum gnawed at us for years. Tenacious in our pursuit to go beyond burnt bacon, we schemed, cooked, and tested like mad snack scientists. We finally got it, and there’s literally nothing else like it. Our brand new Beef Thins have the tempting look of jerky and the satisfying crunch of a chip, and are made from 100% grass-fed beef free of antibiotics and added hormones. Perhaps the most innovative morsel in your on-the-go snack stash, each handy bag serves up 13 grams of protein and is Whole30-Approved, Certified Paleo, and Certified Gluten-Free. With simple flavors like Sea Salt and crafted, of course, from a short list of simple ingredients – our Beef Thins perfectly complete the convenient-crunchy-craveable healthy treat trifecta.

jason burke the new primal grassfed beef jerky

Jason Burke, CEO of The New Primal

At The New Primal, we care about the environment and your well-being just as much as you do. That’s why we’ve pioneered a new approach to an old favorite. Our full product line is made from sustainably sourced ingredients and proteins, naturally raised without the use of antibiotics or added hormones. New Primal Certified Paleo Meat Snacks, Jerky, Meat Sticks, Snack Mates and Marinades are all certified gluten-free, paleo-friendly, artisanal quality, and minimally processed.

As a pioneer in grass-fed jerky snacks, we strive to bring a fresh approach to an old favorite. While we began with jerky, our core mission extends to an entire way of life that emphasizes fueling a natural lifestyle. We are a company built on honesty, transparency, and integrity. We hope to inspire everyone who encounters our brand to make better food choices, highlighted by our core focus:

"You are what you eat. Choose wisely.™"

The New Primal Vision

We believe in a promise to produce high-quality primal foods, free of chemicals and preservatives, eating like our hunter and gatherer ancestors.  We provide healthy snack alternatives for people "on-the-go".  Our goal is to provide the very best in unique, creative-quality foods to fuel your life's adventures wherever they may take you.

What started as a personal mission launched The New Primal from a home business to a national brand. Our grass-fed beef comes solely from the vast, rolling hills of New Zealand. In nature, good things take time. Our cattle are humanely raised on family farm pastures, where they are free to mature naturally and feed on grass year round without ever being injected with growth hormones or antibiotics.

Due to New Zealand’s neutral climate and year-round grass growth, there is never a need to supplement their food in the winter. We use only whole muscle cuts from the top-round of the animal. The use of GMOs in agriculture is illegal in New Zealand, so there is never a risk of GMO runoff contaminating the soil (as is the current challenge with the majority of US Raised Beef).

We're happy to answer questions or if you need assistance.

Contact us here!

Sea Salt & Pepper Beef Jerky - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Honey & Cayenne Beef Jerky - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Ginger & Honey Turkey Jerky - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation 
Date & Rosemary Chicken JErky - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation 
Habanero Pineapple Beef Sticks - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation 
Spicy Beef Sticks - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation 
Turkey Sticks - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Classic Beef Sticks - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Cilantro Lime Turkey Sticks - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
BBQ Pork Sticks - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Uncured Bacon Sticks - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation 
Classic Beef Snack Mates - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Snack Mates Turkey - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Snack Mates Chicken & Maple - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Spicy Marinade - The New Primal - Certified Paleo - Paleo Foundation
Citrus Herb Marinade - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
Classic Marinade - The New Primal - Certified Paleo - Paleo Foundation
Sea Salt Beef Thins - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation
BBQ Beef Thins - The New Primal - Certified Paleo, KETO Certified - Paleo Foundation

What is the difference between jerky and meat sticks?

Answer: By definition, jerky is made from whole muscle cuts of lean meat that we then slice and trim, marinate, and finally dehydrate, creating the jerky snacks we all know and love. Our meat sticks use similar cuts of meat, which are then chopped and formed into a stick combined with a blend of spices for even more delicious flavor.

How long will I have to wait for my tasty treats to arrive?

Answer: Depending on your shipping priority selection you will receive your order in one of the following timeframes: Standard (5-8 business days) Expedited (2-3 business days) Priority (1 business day)

How are the kids snacks different from the adult snacks?

Answer: They’re almost the same! Our kids all love and request the adult snacks, which is why we took our classic flavors, dialed back a small bit of the heat, and portioned them into kid-friendly sizes. Sold in packs of 5, one for each day of the school week making healthy protein snacks accessible for mom and dad.

How do you make healthy, clean versions of meat sticks?

Answer: We use the same nutritious, high quality meat as we do for our jerky. This time it’s ground and mixed with more intense spices to kick up the flavor, along with celery juice powder to help naturally preserve the sticks. They are held together with an all natural beef collagen casing, making our tasty, nutritious protein snacks even more portable.

What does Grass-fed, Grass-finished mean?

Answer: Standard animal protein products are made from feedlot cattle, exposed to poor living conditions, raised on grains and other products not native to their diets. Our animals are free to roam and graze, as nature intended, for the entirety of their lives. Grass-fed animals that are not grass-finished are moved to feedlots and fed corn and soy to be grain finished for the final month of their lives. We ensure our animals are as natural, healthy, and sustainable for the further growth of the environment as possible.

What is the source of the collagen in the casing for your meat sticks?

Answer: Our collagen is derived from 100% beef.

What is the shelf life?

Answer: 12 months.

Whoa! What preserves the jerky for that long if it’s all natural?

Answer: Properly cooking the meat eliminates the need for preservatives. The perfect combination of natural sugars from the pineapple and honey, just the right amount of moisture content in our recipe, and added oxygen absorbers (or an airtight seal for the sticks) creates a shelf stable (and more importantly, delicious) snack.

What is your return policy?

Answer: 100% Satisfaction Guaranteed If you are unhappy with our product, for any reason, we will provide you with a replacement product or refund for the purchase cost upon return. Returns must be made within 30 days of purchase for a replacement or refund. Sorry, shipping charges are not refundable. You will receive your credit within 7-10 business days after receipt of return. You must have a proof of purchase (store receipt, gift receipt, or shipping invoice) for all returns and exchanges. To return or exchange an order by mail: Include a copy of your proof of purchase. Ship your package with a carrier that can provide tracking and insurance. Please ship returns to: The New Primal ATTN: Returns Dept. 1083-B East Montague Ave North Charleston, SC 29405 Please contact us at meat@thenewprimal.com with questions.

Do you have any wholesale opportunities?

Answer: Of course! Email sales@thenewprimal.com for more details.

Why does this charge display as Whitebox INC on my credit card statement?

Answer: Whitebox is a service that manages and fulfills all of our online orders. Rest assured you are still ordering directly from The New Primal :).

Interested in joining the tribe?

Answer: Shoot us a note at meat@thenewprimal.com and we’ll reach out if we have an opening :)

About Us : 

Established in 2010, The Paleo Foundation was first organized for the purpose of improving the tolerability of the paleo diet, and to help adherents easily identify products that met its basic tenets.  Since then, thousands of products have been certified through the Certified Paleo, Keto Certified, and lab -tested Grain-Free Gluten-Free certification programs.

 


Disclosures:

100% of  Paleo Foundation revenue is generated through certifications.  We do not accept donations, corporate sponsorships, or financially benefit from the sales of any certified products, product giveaways, or partnerships with industry contacts or retailers for the purpose of maintaining the integrity of an impartial certification standard. 


Certified Paleo logo Certified Paleo:

Each certification program has a different set of standards.  Certified Paleo is the Paleo Foundation’s first, most popular, and highest level of certification for Paleo-compliant products.  Certified Paleo Products are products that contain Paleo ingredients, but may have some 21st-century processing or packaging methods allowing for shelf stability.

 


Grain Free Gluten Free Certified LogoGrain-Free Gluten-Free: 

Grain Free Gluten Free Certified products are gluten-free and do not contain any grains of gliadin competitive residues.  All Grain-Free Gluten-Free products have undergone two rounds of audits, including lab tests, and a final review to become approved for the Grain-free Gluten-free Certified Program. 

 


 

Keto Certified LogoKeto Certified: 

The ketogenic diet is a restrictive, demanding diet that can be difficult to maintain, and tolerability of the ketogenic diet is the single most important factor limiting individual acceptance for initiation.  Therefore, improving the tolerability of the ketogenic diet is crucial to preventing diet discontinuation, warranting further investigation into methods for improving palatability, improving the availability and convenience of foods that are compliant with the ketogenic diet, as well as addressing cultural and social acceptance.

The Keto Diet product market may be in a unique position to improve tolerability, especially in social and cultural environments that typically feature carbohydrate-rich “special occasion” types of foods. In 2016, the Paleo Foundation launched the world's first Keto Certified program for products with standards that were developed for adherence to a classical ketogenic diet.

 

 

 

 

 

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