Primal Pastures

Do you know where your food comes from? Do you know what it’s fed, injected with, or what quality of life it experiences? We think you should. Our goal at Primal Pastures is to produce food that we feel good about feeding to ourselves, our children, and our grandchildren – food that is grown responsibly, sustainably, and according to nature’s brilliant design. We believe that there is a better way – a higher calling if you will – that we truly are or will become what we eat.

Primal Pastures is the outgrowth of:

1. A belief that we are experiencing a major food crisis
2. A sound idea of how to fix it
3. A vision of raising the best meat in the world produced in Southern California

In 2012, we launched a humble little farm operation in Temecula, California. We did this with a dream of producing premium grade, healthy and happy pastured poultry, grass fed beef, grass fed lamb, pastured pork, pastured turkey, and pastured duck raised locally, sustainably, and responsibly by healthy farmers for healthy families. Starting on one acre of pastureland, we began to raise 54 free range chickens on pasture and called them “primal chickens”. We accrued a waitlist of more than 100 families before the first batch of birds was even ready. Although our farm has grown significantly since then, we are still working to keep up with the massive demand for local, high quality meats.

Why our meat is different

To sum it all up, we respect nature. A lot. Actually, we are quick to acknowledge that nature is smarter than we are!  It’s also smarter than science. Everything that we do is aimed at creating a natural habitat for our animals to thrive in.

For our pasture raised chickens, this means a free range experience from day one where they are raised outside, on grass, soaking up the Vitamin D and scratching at the ground for bugs and worms. The supplemental feed that we provide is Organic and free of GMO’s or Soy. It also contains items found in a chicken’s natural diet. Our birds are given the ability to roam around and do things chickens are meant to do on a spacious grassy area that is rotated daily to allow the grass time to recover and give the birds fresh forage to munch on.  Read more about our pasture raised chickens here.

Our sheep are pasture raised and free range, receiving no grain throughout their entire lives. They are treated humanely and forage on pasture every day of their lives. They live in a low stress environment and are rotated to fresh pastures to simulate the mob grazing effect found in nature.  Read more about our grass fed sheep here.

Since day one, we have spared no expense and our commitment to quality and integrity is unfaltering. No matter how much Primal Pastures grows, at the end of the day we are feeding this food to our children and grandchildren, and you can rest assured that our animals are living the life that they were designed for.

Primal Pastures Paleo Approved Animal Products:

Poultry, Beef, Sheep, Pork, Goats, Honey

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Farmer Tom & Debbie

Without a doubt, Primal Pastures would have never even started without Farmer Tom and his knowledge of and love for sustainable farming. As a kid, Tom spent summers on his family’s farm in the Midwest. Those experiences stuck with him and resulted in Tom spending the last 40 years of his life meticulously researching and reading up on the in’s and out’s of pasture farming and land regeneration — which has been a huge asset to the growth of Primal Pastures. Tom currently balances a career in construction with his farming endeavors.

Farmer Tom began his real food journey when he lost almost 100 lbs by going gluten-free. He hasn’t looked back since! Tom’s wife Debbie is the rock that holds the family together. Despite her full-time career as a teacher, Debbie somehow finds the time to help out with farm chores and constantly clean up after the rest of the family. She exemplifies God’s love every day with her selfless attitude and positive outlook.


Farmer Jeff & Bethany

Farmer Jeff (Farmer Tom’s son) is the logistical brain behind Primal Pastures. Although even he will admit that his customer interfacing could use some work, he can strategize and crunch numbers with the best of em’. Jeff’s business smarts and practical outlook have been instrumental to the success of Primal Pastures. Farmer Jeff recently left his full-time career as a high school teacher to farm full time.

With a background in exercise sports science and college-level sports, Farmer Jeff is always looking for ways to live the most full, pain-free, and injury-free life possible. Inspired by his dad’s success with a gluten free diet, Jeff decided to adopt a similar way of eating (also drawing inspiration from The Perfect Health Diet).

Farmer Jeff along with his family motivated his wife Bethany to begin a real-food/paleo journey of her own 3 years ago, which has transformed her health in major ways (and inspired her to create this blog)! Bethany recently traded in her office job for a life of farming, blogging, and freelance writing (and loves every minute of it).

Farmer Paul, Lynsey, & (future) Farmer Noah

Farmer Paul (Farmer Tom’s son in-law and Jeff & Rob’s brother in-law) was the first of all four guys to go full-time with Primal Pastures. He has poured out his heart and soul into the farm and is truly passionate about spreading our mission of humane, sustainable, natural farming to others. Formerly employed full-time as a CPA (after spending time in the military with a tour in Iraq), Farmer Paul was eager to get out of his artificially lighted cubicle and onto the pasture full time — despite the major pay cut that came with his switch in employment. Paul is currently working on getting his MBA from UCLA in addition to his full-time work with Primal Pastures. Read more about Farmer Paul’s story here.

Farmer Paul and his wife Lynsey are major advocates for living a completely natural lifestyle that closely resembles that of our ancestors. Lynsey even gave birth to their son Noah in their living room (on purpose)! Their commitment to this way of living has been an extremely healthy and beneficial influence on the rest of the family. In addition to raising Noah, Lynsey also works as a highly esteemed interior designer at her company, LG Interior Design.

Farm Rob & Liz

Farmer Rob (Farmer Tom’s son) is a full time student who is training to become a Physician’s Assistant. In spite of his hectic school schedule, Farmer Rob still finds plenty of time to dedicate to Primal Pastures. Rob is one of the most friendly and good-hearted people around – traits that carry over extremely well into his work with the farm and his interactions with our beloved customers.

Along with his wife Liz (who is currently in nursing school), Farmer Rob brings a wealth of medical knowledge to the Primal Pastures family. Both Rob and Liz believe in eating real food and maintaining a healthy lifestyle and balancing those fundamental elements of health with Western Medicine when necessary.

Liz is also probably the biggest animal lover out of all of us at Primal Pastures. She reminds us why we do what we do every day with her loving and compassionate spirit!

Chef Jamie

Chef Jamie (Farmer Tom’s daughter) is a constant source of comic relief to the family. Her spontaneous and fly-by-the-seat-of-her-pants lifestyle is contagious. Having lived in places like Switzerland, San Francisco, and New York, Jamie is well versed in other cultures, beliefs, and lifestyles. She’s always a blast to be around!

Oh, and did I mention that she can cook? Jamie is a phenomenal chef and is responsible for our amazing Breakfast on the Farm events. Anyone who has attended these events can attest to her cooking expertise! And if you haven’t been to one yet, what are you waiting for? Come check one out for yourself!

Truly a woman of many talents, Jamie is also an extremely handy woodsmith and gifted pilates instructor. Contact her at for work inquiries!



Duke, Vijjay, Beau, and Jane

The Primal Pastures family wouldn’t be complete without our friendly and loving guard dogs! They work hard every day to keep our chickens, turkeys, and sheep safe. If you’ve ever been to one of our farm tours, you know how fun-loving and playful these guys (and gal) are! We couldn’t be more excited to have our own litter of Primal Pastures guard dogs once Jane is old enough!




Pasture Raised Chicken

Pasture Raised Beef

Pasture Raised Lamb

Pasture Raised Pork

We love hearing from you! If you have any questions, comments or just want to say hello, feel free to drop us a line below. To stay up to date with what's in stock in the Farm Shop, sign up for our email newsletter or follow us on Instagram to see what's happening at the farm everyday.

We're a small family farm and do our best to respond quickly. However, we're the same guys answering emails and phone calls as working our chickens, pigs, sheep and mailing packages- so thanks for your patience!

Call us!  951-297-9933

Our Animals


The Perils of the Big Box

A standard chicken raised in one of the big production houses is confined to an area the size of an oven – for its entire life. These birds may never see the light of day, never feel grass beneath their feet, never taste a bug or a worm, and never roam free in a pasture. That is just plain WRONG.

Most chickens are pumped full of grains that make them so fat that their legs are often unable to support their weight and eventually give out, breaking under the strain of this extreme load. To mitigate this, they are often injected with antibiotics that sturdy up the legs and allow them to survive to six weeks. At this point, they are processed for production, wrapped in plastic, sold to you at the grocery store, and fed to your families.

Organic Shmorganic

Unfortunately, organic and free range birds may not be much better off. Organic simply means that the chickens' feed has been certified by a government agency to contain no unnatural fertilizers or pesticides. However, the chickens may still be living their lives stacked two-high in a feed house, defecating on one another in a life of chicken misery.

Most of these big-box chickens are de-beaked, a process that involves half of the beak of each chicken being chopped off. This prevents the chickens from resorting to the cannibalism and suicide that occurs as a result of living under such cruel conditions. These behaviors aren't difficult to imagine. Chickens are designed to peck and scratch for their entire lives. We firmly disagree with the inhumanity involved in the de-beaking process and are committed to providing healthy alternatives to this all too common practice.

What about free range? This certification has been widely abused throughout the poultry community. One might think the term should mean that the birds have room to explore, play, and forage. But this has come to mean something entirely different. Take that same feed house from the previous few paragraphs, cut a little hole in the wall, and it's suddenly considered "free range." Even if the feed house is surrounded by dirt and the chickens literally never go outside to act like chickens, this is considered free range because they have the "option" to explore. You may want to rethink paying the extra $5 for this "upgrade" the next time you're at the supermarket.

Our Solution

So why the rant and what are we going to do about this modern day food catastrophe? Consumers are becoming more educated every single day. Many people are no longer putting up with big box chicken practice and are learning that there is an alternative. As described above, the labels and stamps such as organic and free range simply cannot be relied upon. The only way to guarantee healthy food is to know your farmers, understand their inclinations and motivations, and get out to the ranch to see your food in action.

Regrettably, there simply aren't many options here in So-Cal. Premium, real food, primal chickens are almost solely imported from Northern California and beyond. We have strategically started our ranch in Temecula, CA, within one hour of Los Angeles, Orange County, and San Diego. This serves to ensure the freshest poultry possible and puts you within a short drive of your local farm. We are committed to raising the best chickens in the world. At Primal Pastures, we raise our families on these meats and encourage you to do the same. Join our mailing list and we will be sure to notify you as products become available. Thank you for your interest in Primal Pastures and the world's best chickens!


Without the sheep, we couldn’t be a regenerative farm. The sheep graze in a rotational model, eating down the grasses ahead of the chickens. They fertilize the land and manage the native and seasonal grasses, ensuring that they grow back stronger each year.

Most of our sheep have never been touched by human hands, and that’s the way we want to keep it. The Dorper breed only grow wool on their backs, and naturally shed it once a year. They give birth out in the field, on their own, unassisted. Lambs are never removed from the flock, they naturally wean just as they would in the wild. We don’t dock tails or perform any alterations of any kind.

The Dorper breed produces a much more mild and sweet flavor than traditional lamb or mutton. These sheep have been raised on 100% native, California grasses, which also contributes to a much more palatable flavor than their grain-fed counterparts.

While most people can taste a big difference between a young lamb and older sheep (mutton) these sheep maintain a consistent flavor profile throughout their entire lives.

Primal Lamb is:

  • Grass Fed
  • Grass Finished
  • Pasture Raised
  • Rotationally Grazed
  • Grain Free
  • Antibiotic Free
  • Hormone Free
  • Beyond Organic
  • Naturally Weaned
  • Sustainably Raised
  • Humanely Treated


Although we’d love to raise cattle here on our farm in Southern California, we don’t have the acreage to do it right. Cattle are ruminants, meaning they simply cannot process grains, 100% of their diet must come from grass.

That’s why we partner with Daniel Sinton, at Avenales Ranch on California’s Central Coast. His Black Angus / Hereford herd roams 18,000 acres of beautiful hillsides, and are moved to fresh pasture by horseback, the old school way.

There are absolutely zero feedlots, vaccines or drugs of any kind, making this beef truly 100% grass fed, grass finished and grain free. The cattle are humanely and ethically treated, and sustainable raised.

Avenales Ranch Beef:

  • Grass fed
  • Grass finished
  • Grain free
  • Free range
  • Beyond organic
  • Ethically & humanely treated
  • Sustainably raised
  • Zero antibiotics, hormones, vaccines or drugs

The result is a bold grass-fed beef flavor, that will make you realize the difference between most store bought “grass-fed” beef and the real deal.

And if you follow us on Instagram you’ve probably seen our poster child, Maybel. She’s the the dairy cow that refused to be milked along time ago, but works with our sheep to help mow down the grasses aheads of the chickens. Maybel is integral to our rotational grazing model, helping make our farm not only sustainable, but regenerative.


To accommodate the growing demand for true pasture raised pork, our Farm Shop includes meat from both Berkshire pigs from Hollister, Ca, and Kune Kune pigs from our farm in Murrieta, Ca.

Berkshire Pigs

The pigs freely roam 30 acres of pasture and woodland, foraging for plants and grubs and feasting on seasonal organic vegetables and spent grain from local breweries. Jack and Sarah are passionate about keeping their pigs happy, and have even adjusted their off-grid farm to fit the needs of their pigs.In addition to raising our own pigs, we partner with Jack and Sarah Kimmich at California Kurobuta, who raise purebred Berkshire pigs the right way.

“We used to have our big compost piles fenced off from the pigs, and they used to endure the zap of the electric fence to break through and root in the mounds,” Jack recounts. Now he trucks in wood chip bedding each summer to make compost piles around the farm, and the pigs will spend the next year furrowing and grazing until the piles have been spread and Jack can plant a cover crop that will then become more feed. He believes that the beneficial bacteria in the compost are the biggest aid to keeping his pigs disease free.” (source)

This way of listening to the animals, stepping back and letting nature lead is why we’re so proud to partner with Jack and Sarah. If you’d like to learn more about their farm, check out this awesome interview.

Allowing the pigs to express their “pigness” (as Joel Salatin would say) makes a huge difference in the flavor and nutrition of the pork that ultimately ends up on your plate. You can expect a darker, well marbled meat, with a flavor that’s bold and hearty. This is not like the pork you’ll find in the supermarket, and it’s definitely not “the other white meat.”

California Kurobuta Pork:

  • Pasture/woodland raised
  • Diet includes organic non-GMO grains
  • Diet includes local organic vegetables
  • No corn or soy commercial feeds
  • No growth supplements
  • No hormones
  • No antibiotics

Kune Kune Pigs

These pigs often steal the show on our farm tours and Instagram, and they definitely surprised Justin Rhodes when he visited our farm on the Great American Farm Tour. Check out this video: Rare Pigs made me think Ewoks were real!

Aside from their friendly nature, this rare breed is the perfect fit for our farm in Southern California. Kune Kunes have a short, upturned nose that makes them natural grazers. They’re not prone to rooting, which means they eat down the grasses without tearing up the pastures. Their diet is roughly 90% native and seasonal grasses along with anything they forage for in the pastures.

Although the pigs freely roam the pastures, you can always find them crowded around the mobile chicken coops in the mornings, going after any spilled chicken feed once the birds are moved to a fresh patch of grass. This supplemental feed is organic, gmo-free and soy-free (full list of ingredients here).

Primal Pastures Pork:

  • 100% pasture raised
  • Diet includes organic non-GMO grains
  • Soy-free
  • No vaccines, hormones, antibiotics or drugs ever

Kune Kunes produce a full-flavored red meat, but are best known for their lard. Just as we’re rewinding the clock on our farm by producing meat the way is was 100 years ago, we want to see high quality fats like lard from pasture raised pigs, make it back into the American kitchen.

Want to know what the pigs are up to these days? Check out our Instagram.

Can I stop by the farm to buy some meat?

Answer: Unfortunately we don't have a store on site. All orders must be placed through the website.

Can I visit the farm for a tour?

Answer: We love having visitors, there are 2 ways you can tour the farm- grab tickets to one of our monthly farm tours or schedule a private farm tour (weekdays for groups of 20, per availability).

When will my order arrive?

Answer: We pack orders once a week on Tuesdays. Southern California residents should expect to receive their order on Wednesdays, all other states should expect delivery Thursday-Friday.

Do you offer discount codes?

Answer: We do not offer discount codes at this time.

The item I want is out of stock, when will you have more?

Answer: Sign up for an In-Stock Reminder email (green tab on the right side of the item page) to get notified as soon as it's back in stock.

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About Us : 

Established in 2010, The Paleo Foundation was first organized for the purpose of improving the tolerability of the paleo diet, and to help adherents easily identify products that met its basic tenets.  Since then, thousands of products have been certified through the Certified Paleo, Keto Certified, and lab -tested Grain-Free Gluten-Free certification programs.



100% of  Paleo Foundation revenue is generated through certifications.  We do not accept donations, corporate sponsorships, or financially benefit from the sales of any certified products, product giveaways, or partnerships with industry contacts or retailers for the purpose of maintaining the integrity of an impartial certification standard. 

Certified Paleo logo Certified Paleo:

Each certification program has a different set of standards.  Certified Paleo is the Paleo Foundation’s first, most popular, and highest level of certification for Paleo-compliant products.  Certified Paleo Products are products that contain Paleo ingredients, but may have some 21st-century processing or packaging methods allowing for shelf stability.


Grain Free Gluten Free Certified LogoGrain-Free Gluten-Free: 

Grain Free Gluten Free Certified products are gluten-free and do not contain any grains of gliadin competitive residues.  All Grain-Free Gluten-Free products have undergone two rounds of audits, including lab tests, and a final review to become approved for the Grain-free Gluten-free Certified Program. 



Keto Certified LogoKeto Certified: 

The ketogenic diet is a restrictive, demanding diet that can be difficult to maintain, and tolerability of the ketogenic diet is the single most important factor limiting individual acceptance for initiation.  Therefore, improving the tolerability of the ketogenic diet is crucial to preventing diet discontinuation, warranting further investigation into methods for improving palatability, improving the availability and convenience of foods that are compliant with the ketogenic diet, as well as addressing cultural and social acceptance.

The Keto Diet product market may be in a unique position to improve tolerability, especially in social and cultural environments that typically feature carbohydrate-rich “special occasion” types of foods. In 2016, the Paleo Foundation launched the world's first Keto Certified program for products with standards that were developed for adherence to a classical ketogenic diet.