XO Baking Co.: All-Purpose Flour Blend

XO Baking Co.: All-Purpose Flour Blend

XO Baking Co. is the culinary inspiration of principal owner, Lindsey Deitsch. With a lifelong love for the art of baking, Lindsey set out on a mission to create decadent desserts, using only the highest-quality ingredients and the perfect blend of wholesome, gluten-free flours.

Diagnosed with Celiac disease, (a digestive condition caused by the consumption of gluten), Lindsey became determined to transform all of her recipes into gluten-free delicacies. The result? An un-paralleled collection of baked goods without the gluten – but not without the great taste!

Our Mission

We strive to create gluten-free products that are packed with the finest, good-for-you ingredients, that the whole family will enjoy.

    • Rice Free
    • Trans Fat Free
    • Gluten Free
    • Wheat Free
    • Soy Free


[toggles title=”All-Purpose Flour Blend“]Use this flour cup-for-cup in any recipe and you’ll never know it was gluten free!  The special blend of gluten free flours is the base for the most delicious, amazing textured baked goods, both savory and sweet.[/toggles]


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Lindsey Braham, President of XO Baking Co.

The kitchen has always been my second home. Strange as it may sound, it has always been the place where I felt most comfortable and relaxed. Baking is my niche. I was (and still am) the official birthday cake maker for family and friends, and fell in love with the art of baking even more after culinary school. I’ve had dreams about opening up a bakery. However, with the myriad of specialty cupcake and bake shops sprouting up all over the U.S., I didn’t think I had a chance to compete with them. However, early in 2009, I was diagnosed with Celiac disease and my world turned upside down – in a good way! I now had a focus and new mission to baking – Gluten Free!

I spent several years mastering the perfect blend of wholesome, gluten free flours to create a finished product with superb taste and texture. Unlike many gluten free products on the market today, XO Baking Co.™ is the first company to use Organic Coconut Flour in every single product. After I was diagnosed with Celiac disease, I was determined to create baked goods that tasted like it contained gluten, just like the ones I used to eat growing up. I thought to myself, why should I, or anyone with Celiac disease, have to sacrifice taste? I had a mission. I was more determined than ever to create a product line that people with and without celiac disease or gluten intolerance would enjoy. Bottom line – the taste and texture had to be spot on.

Fast forward to present day, I believe I have accomplished just that. I sincerely hope you enjoy all of XO Baking Co.™ delicious products and share the love with your whole family.

XO Baking Co.™ owner Lindsey Deitsch is a Certified Health and Nutrition Coach, professional chef and baker, an accomplished athlete/marathon runner and marathon training coach and is a Black Belt!  Lindsey has been coaching and running marathons for over 10 years, and during that time, has learned the role that a healthy diet plays in the success of an athlete. She has used this knowledge to teach others the role a balanced diet and lifestyle play in overall health and wellness.

Lindsey received her Bachelors degree in Public Health from UC Berkeley and is a graduate of the Westlake Culinary Institute where she studied under Chef Cecilia de Castro. Lindsey worked as a Nutritionist at UCLA’s Clinical Research Center for over 4 years. She received her training and certification as a Health Coach from the Institute for Integrative Nutrition in New York City.

All-purpose Flour - XO Baking Co. - Certified Paleo, Paleo Vegan - Paleo Foundation Ingredients: Premium Cassava Flour, Unmodified Potato Starch, Organic Coconut Flour, Xantham Gum (emulsifier)

paleo foundation certified paleo logoCertified Paleo Vegan Standards by the Paleo Foundation

Looking for additional information about xo baking co. products or even wholesale opportunities? call or write us today.

Call us at 1-844-XOBAKING (1-844-962-2546) or find our contact form here.

Are your products Gluten Free?

Answer: Yes! Our baking mixes are Certified Gluten Free through the Gluten Free Certification Organization (GFCO). We test every one of our products to ensure safe consumption for those with gluten allergies, intolerance and Celiac Disease.

Are your products Kosher?

Answer: Yes, all our mixes certified kosher (OU).

Do your baking mixes contain milk and egg ingredients?

Answer: All of our baking mixes contain no milk or egg products ingredients. We are not a certified Vegan company.

Do your products contain trans-fat, artificial colors or flavors?

Answer: All of XO Baking Co.’s products are 100% trans fat free, and never contain any artificial colors or flavors of any kind.

Do your baking mixes contain GMO ingredients?

Answer: All of our baking mixes are GMO Free.

Are your products NUT Free?

Answer: Our products are free from both peanuts and tree nuts. Most of our mixes do contain coconut.

Is coconut safe for people with Tree Nut Allergies?

Answer: The Food Allergy and Anaphylaxis Network states that coconut, the seed of a drupaceous fruit, has typically not been restricted in the diets of people with tree nut allergy. However, in October of 2006, the FDA began identifying coconut as a tree nut. The available medical literature contains documentation of a small number of allergic reactions to coconut; most occurred in people who were not allergic to other tree nuts. If you are not sure whether you can tolerate coconut, consult with your doctor first.

Do you have sugar free products?

Answer: Yes, the All Purpose Flour Blend contains no added sugar.

Can I use your All Purpose Flour in my Grandmas chocolate cake recipe?

Answer: Yes! Our All Purpose Flour Blend has been formulated to replace regular All Purpose (wheat) flour, cup for cup, in any recipe. No need to toss your old cookbooks. Use it for cakes, cookies, muffins, brownies, pie crust, quick breads, scones, pancakes, waffles and much more!

How do you properly measure your All Purpose Flour Mix?

Answer: Spoon the flour into your measuring cup and level off with a knife. You should never use your measuring cup and scoop it directly into the flour bag. This may cause unwanted packing, resulting in an overly thick batter.

Do I need to add xanthan gum to my recipes while using your All Purpose Flour?

Answer: The beauty of our All Purpose Flour Blend is that xanthan gum is already inside. Simply take any recipe (cake, cookie, etc.) and just replace the flour cup for cup. It’s that easy!

XO Baking Co. Mailing Address

Looking for additional information about XO Baking Co. products or even wholesale opportunities? Call or write us today.

21781 Ventura Blvd. Suite #323
Woodland Hills, CA 91364

Phone: 818.883.1702

Email: info@xobakingco.com

About Us : 

Established in 2010, The Paleo Foundation was first organized for the purpose of improving the tolerability of the paleo diet, and to help adherents easily identify products that met its basic tenets.  Since then, thousands of products have been certified through the Certified Paleo, Keto Certified, and lab -tested Grain-Free Gluten-Free certification programs.



100% of  Paleo Foundation revenue is generated through certifications.  We do not accept donations, corporate sponsorships, or financially benefit from the sales of any certified products, product giveaways, or partnerships with industry contacts or retailers for the purpose of maintaining the integrity of an impartial certification standard. 

Certified Paleo logo Certified Paleo:

Each certification program has a different set of standards.  Certified Paleo is the Paleo Foundation’s first, most popular, and highest level of certification for Paleo-compliant products.  Certified Paleo Products are products that contain Paleo ingredients, but may have some 21st-century processing or packaging methods allowing for shelf stability.


Grain Free Gluten Free Certified LogoGrain-Free Gluten-Free: 

Grain Free Gluten Free Certified products are gluten-free and do not contain any grains of gliadin competitive residues.  All Grain-Free Gluten-Free products have undergone two rounds of audits, including lab tests, and a final review to become approved for the Grain-free Gluten-free Certified Program. 



Keto Certified LogoKeto Certified: 

The ketogenic diet is a restrictive, demanding diet that can be difficult to maintain, and tolerability of the ketogenic diet is the single most important factor limiting individual acceptance for initiation.  Therefore, improving the tolerability of the ketogenic diet is crucial to preventing diet discontinuation, warranting further investigation into methods for improving palatability, improving the availability and convenience of foods that are compliant with the ketogenic diet, as well as addressing cultural and social acceptance.

The Keto Diet product market may be in a unique position to improve tolerability, especially in social and cultural environments that typically feature carbohydrate-rich “special occasion” types of foods. In 2016, the Paleo Foundation launched the world's first Keto Certified program for products with standards that were developed for adherence to a classical ketogenic diet.