If you care about what you put in your body, we’re probably your new favorite supplement company.
Do Vitamins® is a boutique supplement brand specializing in ultra-clean sports nutrition for ingredient-conscious athletes, of all sports and standings. We take our products and their development extremely seriously, but not ourselves. Health is the big picture here, and we believe in proactive health: nutritious food, fun exercise, friends, family, laughter – and of course – clean, high-quality, tested supplements.
We began Doing Vitamins as a reaction to a huge disconnect in thinking. Advancements in conscious eating and workout performance were simply unmet by vitamin and sport supplement companies. Eat obsessively for optimal athletic performance, yet supplement with untested, chemically-laden trash? Meh, no thanks. Sports nutrition, for the last 50 years, was (and still is) being sold by touting how “extreme” it is, and how close to performance-enhancing drugs it can be, by using photos of bodybuilders on steroids. We think this is false advertising, sometimes called: lying.
Second, we also knew that the lies were catching up with the supplement industry. In 2015, herbal products for sale in national chains were tested and contained none of the ingredients listed on their label! The Food and Drug Administration does not regulate dietary supplements the same way it regulates pharmaceutical drugs, a fact which has led to much misunderstanding, consumer distrust, and shameful exploitation. We Do Vitamins because we believe in the incredible benefit of good supplements. Good supplements can be the difference in winning a game, or breaking a record, or lifting the weight that makes you feel like your best self. In some cases, quality vitamins can even mean the difference between life and death.
We believe in supplements because we know the good ones work. But evil supplements and the historically unethical, dishonest marketing that have accompanied them, are a scourge on health and consumer trust. Our products that do what they say, contain what their labels say, and prove it to you with analytical data.