Hu Kitchen

Hu Kitchen

Hu Kitchen works to bring nature back into our diets. Before the food industry, food was minimally processed and nourishing. Demand ingredients with that same pre-industrial standard. If you don’t recognize an ingredient, there’s a good chance your body won’t either. Hu Kitchen strives to change that.

"We couldn't find a chocolate that met our standards. So we made our own."

- Jordan, Jessica, & Jason, Co-Founders

 

Behind the Brand

When we first realized we needed to “Get Back to Human,” we were in the same place a lot of people are today. We tried to live a “healthy” lifestyle — avoided junk food, exercised, read some labels — but we knew we could feel and perform better. Inspired by Jordan’s extensive health and wellness readings and self-experiments and Jason’s successful battles with auto-immune disease, co-founders Jordan Brown, Jason Karp, and Jessica Karp wanted change. Jordan hung up his corporate suit and immersed himself in all things nutrition and food. The trio experimented and researched the gut-brain connection, the causes of systemic inflammation, and the impact of certain foods and additives on our health, immunity, and performance. When all was said and done, the answer was pretty clear: replacing weird, industrial ingredients with simple, healthier ones was the key to thriving, not just surviving. Motivated by their health and wellness learnings, they set out to create a food brand that brought to life their newfound passion and human-centric philosophy.

What We Believe In

We started with asking questions about our food, which lead us down a crazy rabbit hole of health and wellness discovery. We decided to cut through the clutter and focus on 6 simple things to get back to human:

Our Missions

The words "healthy" and "natural" used to mean something before the food industry hijacked them.

We are taking them back.

Simple Dark Chocolate - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic fair-trade cacao, unrefined organic coconut sugar, organic fair-trade cocoa butter

paleo foundation certified paleo logo

Hazelnut Butter Dark Chocolate - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic fair-trade cacao, hazelnut, unrefined organic coconut sugar, organic fair-trade cocoa butter

paleo foundation certified paleo logo

Salty Dark Chocolate - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic fair-trade cacao, unrefined organic coconut sugar, organic fair-trade cocoa butter, sea salt 

paleo foundation certified paleo logo

Crunchy Mint Dark Chocolate - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic fair-trade cacao, unrefined organic coconut sugar, organic fair-trade cocoa butter, organic fair-trade cacao nibs, alcohol-free peppermint oil

paleo foundation certified paleo logo

Cashew Butter & Pure Vanilla Bean Dark Chocolate - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic fair-trade cacao, cashew, unrefined organic coconut sugar, organic fair-trade cocoa butter, vanilla bean, sea salt

paleo foundation certified paleo logo

Cashew Butter & Orange Vanilla Bean Dark Chocolate - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic fair-trade cacao, cashew, unrefined organic coconut sugar, organic fair-trade cocoa butter, vanilla bean, 100% pure orange essential oil. Contains less than 2% of hazelnut and almond

paleo foundation certified paleo logo

Cashew Butter & Raspberry Dark Chocolate - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic fair-trade cacao, cashew, unrefined organic coconut sugar, organic fair-trade cocoa butter, organic raspberry, vanilla bean. Contains less than 2% of hazelnut and almond

paleo foundation certified paleo logo

Snacking & Baking Dark Chocolate Gems - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic cacao, unrefined organic coconut sugar, organic fair-trade cocoa butter

paleo foundation certified paleo logo

Almond & Sea Salt Hunks - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic almond, organic cacao,  unrefined organic coconut sugar, organic fair-trade cocoa butter, sea salt

paleo foundation certified paleo logopaleo foundation keto certified logo

Cashew Butter & Vanilla Bean Hunks - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic cashew, organic cacao, unrefined organic coconut sugar, organic fair-trade coconut butter, sea salt, organic vanilla bean 

paleo foundation certified paleo logopaleo foundation keto certified logo

Sour Goldenberry Hunks - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Organic goldenberries, organic cacao, unrefined organic coconut sugar, organic fair-trade cocoa butter 

paleo foundation certified paleo logo

Grain Free Crackers - Pizza - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Grain-free flour blend (almond, cassava, organic coconut), Organic tomato, black chia seed, flaxseed, Organic coconut aminos (fermented organic coconut nectar, Himalayan salt), nutritional yeast, sea salt, Organic apple cider vinegar, Organic oregano, Shallot, Organic garlic, Organic marjoram, Organic rosemary extract (organic rosemary, organic coconut oil)

paleo foundation certified paleo logo

Grain Free Crackers - Everything - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Grain-free flour blend (almond, cassava, organic coconut), Organic sesame seed, black chia seed, Organic onoin, flaxseed, sea salt, organic coconut aminos (organic coconut sap, sea salt), Organic poppy seed, Organic garlic, Organic apple cider vinegar, shallot.

paleo foundation certified paleo logo

Grain Free Crackers - Sea Salt - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Grain-free flour blend (almond, cassava, organic coconut), black chia seed, flaxseed, organic coconut aminos (organic coconut sap, sea salt), sea salt, organic apple cider vinegar, shallot. 

paleo foundation certified paleo logo

Chocolate Chip Cookies - Hu Kitchen - Certified Paleo by the Paleo Foundation Chocolate Chip Cookies NFP - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Date, organic coconut oil, organic cocoa butter, organic unsweetened chocolate, fiber (from chicory root or the agave plant), cassava flour, cashew flour, egg (Free-Range, Certified Humane), flaxseed, sea salt, baking soda, vanilla bean, organic rosemary extract (organic rosemary, organic coconut oil).

paleo foundation certified paleo logo

Ginger Snap Cookies - Hu Kitchen - Certified Paleo by the Paleo Foundation Ginger Snap Cookies NFP - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Date, organic coconut oil, organic cocoa butter, fiber (from chicory root or the agave plant), cassava flour, cashew flour, egg (Free-Range, Certified Humane), flaxseed, baking soda, sea salt, lemon extract (lemon oil, organic coconut oil), ginger extract (ginger oil, organic coconut oil), organic rosemary extract (organic rosemary, organic coconut oil).

paleo foundation certified paleo logo

Snickerdoodle Cookies - Hu Kitchen - Certified Paleo by the Paleo Foundation Snickerdoodle Cookies NFP - Hu Kitchen - Certified Paleo by the Paleo Foundation Ingredients: Date, organic coconut oil, organic cocoa butter, fiber (from chicory root or the agave plant), cassava flour, cashew flour, egg (Free-Range, Certified Humane), flaxseed, baking soda, vanilla bean, organic cinnamon extract (organic cinnamon, organic coconut oil), sea salt, organic rosemary extract (organic rosemary, organic coconut oil).

paleo foundation certified paleo logo

Contact Us

Fill out the form here and we’ll get back to you within 24 hours.

Restaurant

212-510-8919

Customer Service

1-888-389-2224

M-F 10-5:30 EST
Sat-Sun closed

Online Orders:

support@hukitchen.com

Wholesale:

sales@hukitchen.com

Marketing:

marketing@hukitchen.com

Careers:

careers@hukitchen.com

How can I find out more information about a product?

Answer: You can look to individual product sales pages to find information on a specific product, including nutrition facts, allergy statements, and ingredients lists. If you can’t find the information that you are looking for, reach out to us at support@hukitchen.com. We’ll give you all the inside info.

Can I find Hu chocolate in stores?

Answer: Of course! Find Hu in stores near you by heading to our store locator page and entering your zip code: https://hukitchen.com/pages/store-locations

Are your products fair-trade?

Answer: Hu Chocolate uses USDA-Certified Organic cocoa butter and USDA-Certified Organic cacao. With regard to Fair Trade, Hu Chocolate uses certified Fair Trade cocoa butter and has historically used certified Fair Trade cacao. Beginning in March of 2019, Hu switched its organic cacao source to a new and emerging fair trade region – this co-op is “transitional Fair Trade” and will be certified Fair Trade in 2020. Hu is excited and proud to support emerging Fair Trade regions!

Are all of your products vegan?

Answer: All of our chocolate products (including Hu chocolate bars and Hunks) are vegan.

Are all of your products gluten free?

Answer: All of our chocolate products (including Hu chocolate bars and Hunks) are certified Gluten Free.

What makes your chocolate “clean”?

Answer: Hu chocolate is clean because it has NO Dairy, NO GMOs, NO Emulsifiers, NO Soy Lecithin, NO Gluten, NO Refined Sugar, NO Cane Sugar, and NO Sugar Alcohol.

Are all of your products organic?

Answer: Yes! All of our chocolate products (including Hu chocolate bars and Hunks) use organic house ground cacao. Coffee for Humans and Decaf Coffee for Humans use organic shade-grown 100% Arabica beans and is Certified Organic by Oregon Tilth.

How should I store your chocolate?

Answer: To keep your chocolate as fresh as possible, keep it in a cool, dry place. Keeping your chocolate in the fridge or freezer is OK (let’s be real – frozen chocolate is tasty AF) if you are only storing it for a day or two, but try to keep it in a drawer or compartment that blocks out excess moisture to avoid blooming (crystallization and streaking).

Are all of your products paleo?

Answer: All of our chocolate bars are considered paleo except for Almond Butter + Puffed Quinoa and Vanilla Quinoa Qrispy, which are considered primal. All Hunks flavors are paleo.

Want to sell Hu in your store? Fill out the form here to get in touch with our sales team.

Inquiring about a potential partnership with our brand? Fill out the form here and a member of our marketing team will reach out to you.

About Us : 

Established in 2010, The Paleo Foundation was first organized for the purpose of improving the tolerability of the paleo diet, and to help adherents easily identify products that met its basic tenets.  Since then, thousands of products have been certified through the Certified Paleo, Keto Certified, and lab -tested Grain-Free Gluten-Free certification programs.

 


Disclosures:

100% of  Paleo Foundation revenue is generated through certifications.  We do not accept donations, corporate sponsorships, or financially benefit from the sales of any certified products, product giveaways, or partnerships with industry contacts or retailers for the purpose of maintaining the integrity of an impartial certification standard. 


Certified Paleo logo Certified Paleo:

Each certification program has a different set of standards.  Certified Paleo is the Paleo Foundation’s first, most popular, and highest level of certification for Paleo-compliant products.  Certified Paleo Products are products that contain Paleo ingredients, but may have some 21st-century processing or packaging methods allowing for shelf stability.

 


Grain Free Gluten Free Certified LogoGrain-Free Gluten-Free: 

Grain Free Gluten Free Certified products are gluten-free and do not contain any grains of gliadin competitive residues.  All Grain-Free Gluten-Free products have undergone two rounds of audits, including lab tests, and a final review to become approved for the Grain-free Gluten-free Certified Program. 

 


 

Keto Certified LogoKeto Certified: 

The ketogenic diet is a restrictive, demanding diet that can be difficult to maintain, and tolerability of the ketogenic diet is the single most important factor limiting individual acceptance for initiation.  Therefore, improving the tolerability of the ketogenic diet is crucial to preventing diet discontinuation, warranting further investigation into methods for improving palatability, improving the availability and convenience of foods that are compliant with the ketogenic diet, as well as addressing cultural and social acceptance.

The Keto Diet product market may be in a unique position to improve tolerability, especially in social and cultural environments that typically feature carbohydrate-rich “special occasion” types of foods. In 2016, the Paleo Foundation launched the world's first Keto Certified program for products with standards that were developed for adherence to a classical ketogenic diet.