Some sections of Canada´s food labeling laws seemingly prohibit the labeling or advertising of Keto claims on products in Canada and for certain foods destined for the Keto Diet or other low-carb diets.
For health food brands that operate within the Keto diet niche, the lack of prohibitions related to mentioning the Keto diet or “low-carb claims” on packaging offers an opportunity to directly connect with a growing segment of the consumer base who is interested in losing weight and eating a healthier diet. Though there may be a few challenges related to threshold values as they pertain to total fat values, most health food and Keto food brands should find they are below those values or otherwise exempted from the warning label requirements.
None of the relevant food labeling laws and legislation in Argentina specifically mention the word Keto, nor do they specifically regulate against the use of low-carb claims on food packaging. However, the recently passed frontal labeling law could impair certain food companies that market high-fat products in the Argentinian market.
The health of your gut microbiome is linked to all different sorts of positive health outcomes. Today, there are emerging therapeutic tools that can help people better protect and enhance the health of their gut.
Third party certifications offer a great way for health food brands to connect with customers and grow their brand loyalty. Below, we outline ten different ways that health food brands can best take advantage of their certifications.
KWe recently received an email from an angry Keto Diet consumer named Cindi who wanted to know who gave The Paleo Foundation the right to Keto Certify food products that was answered by The Paleo Foundation founder, Karen Pendergrass. The email thread begins like this: “I’m not sure why you think you have the right… Read more
I’m arguing with an individual in an email exchange over why legumes aren’t Paleo. I stated that it was because objectively, the return on investment (ROI) on legumes, specifically lupin, (excluding arboreal legumes) wasn’t there. And thus, the argument for including legumes as a “Paleo Diet” food were dubious, as were his product packaging claims. … Read more