Interview With Jeff Pedersen Sr. Of Sports Research
Jeff Pedersen was a promising athlete ready for the big leagues. He attended Fermin Lasuen High School in San Pedro where he earned 9 varsity letters and held numerous records. He was voted Athlete of the Year in 1968 and was a high round draft pick by the Chicago Cubs, but he chose a USC baseball scholarship instead. At USC, he was the first player in NCAA college history to start on three straight National Championship baseball teams, serving as team captain in 1972, and was selected to represent USC in the Pan American Games.
Jeff had a pretty incredible career, but ultimately an injury placed Jeff onto to a different path in life where he became a fitness educator and product inventor, and he is now the owner of Sports Research and creator of Sweet Sweat. At the time Jeff did not realize this one of a kind product would lead to the development of a company.
Jeff developed Sweet Sweat in the late 1970s for his 500-member athletic club to help enhance and accelerate their workout programs. Although it took almost four years of daily physical testing on himself as well as his club members to get the product right, the results were so impressive and immediate that friends of the members were asking if they could also use Sweet Sweat.
A decision was then made to put this “one of a kind” fitness product on the market in 1980. Present day Sports Research carries over forty skus, and Sweet Sweat has now mushroomed to being exported to 53 countries around the world and is used by amateur and professional athletes in bodybuilding, boxing, football, mixed martial arts, track and field, and other sports to substantially improve circulation, energy, and sweating.
Sports Research is dedicated to helping each customer reach and sustains their ideal body and wellness goals through proven high-quality products. A “hands-on” family-owned company of athletes and health and fitness advocates, Sports Research has achieved an impeccable reputation worldwide in the fitness and wellness community. So as an accomplished athlete and businessman, we wanted to ask Jeff some questions about his company to glean some lessons and learn more about the products that he offers.
Jeff, What were some of the unexpected hurdles you encountered getting started?
Word of mouth promoting product sales. It was simply about spreading the word to other cities and states. The real challenge was trying to get National Distribution and bring Sweet Sweat to all the athletes and fitness people nationally and globally.
What were some of the unexpected benefits?
It’s a great honor seeing professional athletes worldwide use our products on a continual basis.
What has been the most exciting part of your process?
The most exciting part of my process is having all 6 of my children asking to be involved in my company. It’s a privilege to be able to work so incredibly hard and to share both the good and bad times with my family. We push each other to take our products and company to the next level.
What has your experience in Sports Research Corp taught you?
Persistence is a must. It took 4 years to create his one of a kind fitness product “Sweet Sweat.” He still continues to research and test each product no matter how long it takes to make it work and repeat in sales.
What is your favorite story from your experience?
In 35 years, literally having thousands of people say how our products have changed their fitness lives.
Can you explain the uses and benefits of your Paleo Certified products, and who can most benefit from them?
Organic Extra Virgin Coconut Oil: Coconut Oil is a rich source of MCTs and is naturally cholesterol-free and trans-fat free. We use only Organic Virgin Coconut Oil, cold-pressed from the meat of the Coconut without the use of hexane or other chemicals.
MCT Oil: MCT Oil is odorless, tasteless, and mixes great with protein shakes, coffee, soups, salads or any other types of beverages for sustained energy. Our MCT Oil is made exclusively from Organic Coconuts and contains the full spectrum of MCTs including lauric acid. MCT Oil is Paleo and Vegan safe.
Sweet Almond Oil: 100% Pure Sweet Almond Oil is natural moisturizing oil. It is nourishing and promotes healthy skin and hair. It contains naturally occurring fatty acids that help lock in moisture. Sweet Almond Oil can also be used to minimize wrinkles, reduce dark circles, helps treat dandruff, soothing massage oil or used as a makeup remover. Sports Research Sweet Almond Oil is 100% organic, food grade, Kosher, hexane free and GMO-free with no harsh chemicals or parabens.
Avocado Oil: 100% Pure Avocado Oil is truly a versatile oil with numerous benefits for the skin and scalp. Heavy in texture, Avocado Oil increases epidermal elasticity, while thoroughly moisturizing and softening stubborn, dry or cracked skin. Avocado Oil can also be used to minimize wrinkles, reduce dark circles, helps treat dandruff, soothing massage oil or used as a makeup remover. Sports Research Avocado Oil is organic, food grade, Kosher, hexane free and GMO-free with no harsh chemicals or parabens.
Castor Oil: 100% Pure Castor Oil is a versatile skin care product. It helps to lock in moisture within the skin and hair keeping it soft and smooth. It has excellent anti-inflammatory, anti-microbial and anti-fungal properties. Applied topically it penetrates deep into the skin helping to stimulate the production of collagen and elastin.
Castor Oil can also be used to minimize wrinkles, reduce dark circles, helps treat dandruff, soothing massage oil or used as a makeup remover. Sports Research Castor Oil is organic, food grade (recommended only in small amounts), hexane free and GMO-free with no harsh chemicals or parabens.
Jojoba Oil: 100% Pure Jojoba Oil is natural moisturizing oil. Known as “Nature’s Multi-Tasker”, Jojoba Oil is ideal for healthily hydrating skin and hair because it mimics the natural oils our bodies produce. Suitable for even the most sensitive skin, jojoba oil penetrates quickly after application without leaving a greasy residue and does not clog pores. Jojoba oil can also be used to treat stretch marks and disinfectant for open wounds. Sports Research Jojoba Oil is 100% organic, hexane free and GMO-free with no harsh chemicals or parabens.
Vegetable Glycerin: 100% Pure Vegetable Glycerin is an outstanding moisturizer and skin cleanser that also provides softening and lubricating benefits. It’s hypoallergenic and easily soluble in water, making it suitable for use in all your favorite cosmetic applications. Vegetable Glycerin can also be used to minimize wrinkles, reduce dark circles, helps treat dandruff, or used it for your massage oil or makeup remover. Vegetable Glycerin is food grade, USP Kosher, hexane free and GMO-free with no harsh chemicals or parabens.
Collagen Peptides: Collagen Peptides are made from 100% Pure Hydrolyzed Gelatin sourced from pasture-raised cows. Our Collagen is enzymatically processed several times to leave its peptides intact, resulting in a neutral tasting, highly available protein.
As a concentrated source of Amino Acids, collagen nourishes the tissues throughout the body, such as cartilage, bones, tendons, ligaments, muscles, vital organs, skin, hair, and nails. Collagen is one of the most important nutrients needed to maintain a strong body, keep you in healing mode, and counter-act the degenerative effects of aging. Mix Collagen Peptides with your coffee, soups, shakes or any beverage and enjoy its many benefits. Not suitable for vegans and vegetarians.
What should everyone know about Sports Research Corp?
Sports Research Corporation develops products that we research and test that can be:
- That has that “wow” factor.
- That is easy to use.
- That is priced right.
- And the products repeat in sales.
If you could change one thing in the fitness landscape, what would it be?
Getting rid of fake products.
Jeff Pedersen, looking back on your life, is this where you thought you would be?
Because of God’s blessings, yes.
Thanks for the insight, Jeff.