Category: Case Study

Silver Fern Farms Certified Paleo New Zealand

Silver Fern Farms: Bringing Grass-Fed Meat Products to the World

Around the world, more than nine out of every ten farms are considered to be family farms. These small-scale agricultural initiatives provide almost 80 percent of the world´s total food supply, according to the United Nations Food and Agriculture Organization (FAO). In “developed” nations such as the United States, however, agriculture is dominated by large…
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Chomps: Building a Workforce with a Deeper Sense of Ownership

According to recent studies, more than two-thirds of all employees in the United States are “disengaged” with their current job and employer. Disengaged employees can negatively affect businesses in different ways. These employees generally have low motivation levels, are disinterested in solving problems and helping the company achieve its goals and ambitions, and do not…
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arpit bhopalkar bhoomi sugar cane water

Bhoomi Cane Water: A Brand Guided by a Powerful Social Mission

The famous American writer and one of our most inspiring environmental figures, Henry David Thoreau once wrote that “goodness is the only investment that never fails.” That bit of “Waldonian” wisdom certainly contrasts with prevailing business practices, perhaps best summed up by the free-market economist Milton Friedman who said: “There is one and only one…
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Four Sigmatic Tero Isokauppila

Four Sigmatic: Believing in the Power of an Innovative Idea

Would you believe it if we told you that one of the bestselling instant coffee mixes on Amazon is actually a coffee replacement product made mostly from dried mushrooms? Last year, in fact, an instant coffee mix made from Lion´s Mane and Chaga mushrooms actually outsold well known instant coffee products made by Starbucks, Folgers,…
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4th and Heart Raquel Tavares

4th and Heart: Leveraging the Possibilities of Ghee

While past decades saw butter consumption drop considerably as Americans replaced natural butter with margarine products made from cheap vegetable oils and emulsifiers, today millions of consumers are returning to more natural diets based on real foods, including butter. A 2014 study found that Americans consumed around 23 sticks of butter per capita each year,…
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Lesser Evil A Health Food Brand that is Embracing Multifaceted Sustainability

Lesser Evil: A Health Food Brand Embracing Multifaceted Sustainability

Today, most major food producers, distributors, and corporations out there understand that the average consumer has concerns about where their food comes from, how healthy it is, and the impact it has on society and the wider environment.  Even if they´re not fully dedicated to fair wages for migrant farm workers or cutting out trace…
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Hu Kitchen siblings Jordan Brown Jessica Karp

HU Kitchen: Self-Funding and Strategic Investors to Stay True to the Company Ethos

Like so many people in the health and wellness industry, Jordan Brown, Jason Karp, and Jessica Karp, the founders of HU Kitchen, came to the decision to start their company start their own health food company through personal experience with healthier eating.  For them, a healthier diet and lifestyle was all about “getting back to…
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Yumiko Chiba de Yumi Yumi Snack de carne de vacuno curada de libre pastoreo

Yumi Yumi: Healthy Snacks

Generally, when we think of countries suffering from obesity, we think of places like the United States where the industrialization of food systems occurred half a century ago. In the U.S., entire generations have grown up with highly processed food as the “nutritional” basis of their daily diet. Today, however, the country suffering from the…
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Pyure An Organic Sweetener Company with a Focus on Supply Chain Integrity

Pyure: Organic Sweetener Brand with a Focus on Supply Chain Integrity

In the year 1700, sugar was a commodity only the rich could afford, and average, global, per capita consumption stood at about four pounds per person per year. Two hundred years later, people were consuming over 90 pounds of sugar per year. Today, the average American consumer easily consumes more than 150 pounds of sugar…
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garden of life collagen

Garden of Life Collagen: The Importance of Traceability

Highly processed foods loaded with preservatives, additives, and other chemicals have been linked to a number of health problems, including obesity, and endocrine disorders. A 2016 study found that 57.9 percent of people’s calorie intake came from ultra-processed foods that are laced with food additives and other chemicals. Today, however, a growing segment of the…
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